Goals Don't Always Have To Be Met

Goals were not meant to all be met. Now, that's NOT to say that goal setting is a bad thing. I would argue that it's a very good thing. I set goals, my family sets goals. We set specific goals at AMC. Goals are a good thing!

But they aren't the focus. We focus on the process of reaching the goal with the understanding that not every goal is going to be met.

If you're setting goals...and meeting ALL of your goals - you're, more than likely, not making your goals big, hairy, and audacious enough.

So set your goals. Strive for your goals. Work your ass off to meet your goals. Grind.

But as long we keep griding away, your trajectory remains on track - big things are going to happen.